You
don't have to sell your soul to write a saleable book anymore.
Simply write the solution. It's a known fact problem solver
books sell well; even better than other non-fiction books.
Here
are a few tips to help you make your book show you the money
(design it to sell well) before you even write it. Give your
manuscript the test of solutions. Ask yourself the question,
'What solutions does my book offer? To achieve maximum sales
in the marketplace, write your book to offer solutions for two
to three questions or problems in your field:
1)
Direct solutions to your potential reader's problems.
Get this right and you could have a best seller. Do you know
the solution to a vexing problem? Write the solution in your
book. You might be surprised at who's searching online for a
little relief.
2) Specific skills and information within the solution.
Thousands of people search for specific information daily. They
want easy to understand information. Educate your audience;
include engagement tools in your book. Help them make more money,
cut costs and solve their problems. Examples include: online
assessments, how to tips, short reports, resource lists, how-to
tutorials, dictionary of terms in your field, etc.
3) Expert advice to a specific group of people.
Target a group of people looking for answers within your broad
market. For example, the Chicken Soup series for Teen-Agers,
Mothers, even Prisoners sold much better that the original more
general Chicken Soup for the Soul.
4) An easy to read style to learn about something.
Take a complex subject in your field and make it simple. Most
people enjoy an easy reading language. They will reward you
by reading your book to the end then telling all their friends
to get it.
5) Opportunity to learn something new or interesting.
Sprinkle your book with little known interesting facts about
your topic. Be careful to avoid information overload with pages
of detailed statistics. But if you sprinkle them as morsels
throughout your book, you create anticipation that will lead
your readers through to the end. People love statistics and
bite-sized trivia about just about any topic.
6) Inspire people to do something good. Weave
inspiring stories into your book and sell more. The 21 Irrefutable
Laws of Leadership spent 18 straight months on the Business
Week Business Best Seller List. Dr. Maxwell started each chapter
with a short story of a famous person successfully using the
chapter's law of leadership.
7)
Original, different information. Have you wondered
what makes a new diet book sell well even when there are scores
of diet books on the market? The author presents their unique
set of successful diet rules, their exercise program, their
perspective, their testimonials and their credentials. They
use original, different information for the same results.
8)
Success experiences that motivate your audience to do more,
give more or share more. Share your experiences to
motivate your audience. Share how you overcame seemingly insurmountable
challenges in your field. It will motivate your audience to
think if you did it; they can do it too.
9)
Greater understanding of life. Have you been gifted
with a deep understanding of life? Put small excerpts of your
understanding throughout your book. Sprinkle your quotes along
with other famous philosophers or world thinkers within your
book.
10)
Entertainment, humor or fun. Do you have a talent to
make people laugh? Use it in your book. Provide a little oasis
of escape for your readers. People love it when you entertain
them. Intertwine funny stories into your non-fiction manuscript.
Entertain them, make them laugh; they'll love you for it. Best
of all, they will have fun telling all their friends about your
funny book.
Are
you ready to start writing your solution oriented book yet?
Did your book idea pass the test of solutions by answering questions
in at least two areas? Great! Now that you know how to make
your book show you the money (design your book to sell well),
go ahead take the plunge. Don't hesitate any longer. Start today.
Your audience is waiting for your solution-oriented ideas and
viewpoint. Make it different. Make it count. Make it yours.
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| About The Author
© Earma Brown, 12 year author, business owner, web
developer
helps service business owners, professionals and writers
who want to write their best book now! Earma mentors other
writers and business professionals through her bi-monthly
ezine iScribe Send any email to iscribe@WriteYourBestBook
for free 7 lesson mini-course Jumpstart Writing Your Best
Book Now or visit her at http://www.writeyourbestbook.com
for more book writing tips.
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This article was posted on July 2, 2007 |